Mr. Herrick Henriquez, Director of the Aruba Trade and Industry Association (ATIA), emphasized that businesses in Aruba do not have the power to set or fix product prices.
In a recent interview with DIARIO, Mr. Henriquez explained that because businesses cannot directly control prices, they continuously seek ways to obtain better-quality products at the most competitive prices. He used eggs as an example — when egg prices in the United States rose to nearly $12, Aruba looked for alternative sources to secure more affordable options.
He also noted that this applies to all other imported goods. If certain products are cheaper in other countries, Aruba will import from those markets instead. Since Aruba is a small island with global trade connections, its import market remains highly competitive, pushing local businesses to find the best prices for consumers.
According to Mr. Henriquez, while some may assume that businesses are responsible for price increases, the reality is that the government has the ability to help lower prices by adjusting taxes and import duties.
He concluded, “If the government truly cares for the people, it should work to reduce taxes so the community can have more purchasing power.”
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