Building Stronger Ties with Southern Brazil’s Travel Industry
Aruba made a strong impression at UGART 2025, a major tourism fair held on March 28–29 in Porto Alegre, Brazil. Organized by the Rio Grande do Sul Union of Tourism Operators and Representatives, and supported by ABAV-RS and Sindetur-RS, this event served as a vital networking and business hub for tourism professionals.
🤝 Strengthening Relationships with Brazilian Travel Agents
Aruba’s participation was aimed at deepening engagement with travel agents from Southern Brazil. Representatives promoted the island’s:
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Pristine beaches
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Luxury and family-friendly resorts
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Cultural and adventure experiences
This initiative supports Aruba’s goal of becoming a top travel choice for Brazilian tourists.
💼 UGART 2025: A Key Tourism Marketplace
UGART is one of Brazil’s leading tourism fairs focused on:
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Professional development for travel agents
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B2B networking
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Destination promotion
Aruba used this platform to connect with key travel professionals, highlighting its unique appeal for Brazilian travelers—from romance and leisure to group travel and eco-tourism.
🌎 Expanding Aruba’s Reach in the Brazilian Market
Aruba continues to invest in strengthening tourism from Brazil, with a focus on the southern regions, where interest in the island is growing. The UGART participation marks another step in Aruba’s commitment to:
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Grow market presence in Brazil
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Build lasting travel trade partnerships
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Increase visitor numbers from South America
📈 Positioning Aruba as a Premier Destination
With a consistent presence at international tourism events like UGART, Aruba is reinforcing its image as a world-class destination. These efforts are paying off, with rising interest and bookings from Brazil.
🔚 Conclusion
Aruba’s strategic appearance at UGART 2025 not only boosted visibility but also strengthened its tourism ties with Southern Brazil. Through direct engagement with travel agents, Aruba is set to welcome more Brazilian visitors in the years ahead.
Photo credits : https://arubaonline.news/aruba-strengthens-presence-ugar-2025-southern-brazil/
